Ouch.
Iraq.
A poster. Clever? Sure. I wonder what action, if any,
Apple will take. My guess is they will issue a cease and decist of some kind. I'm not sure what rhetorical purpose is served by populating the popular iPod adverts with images of Iraq terror and war, except to make Apple somehow guilty of promoting the war by trying to sell a product. Um, no. I don't think that works. You cannot fight empty rhetoric--"Iraq=911"--with empty rhetoric--"iRaq=iPod."
There are
better ways to fight stupidity and injustice. In fact, we live in a country ripe with ways to fight it, so long as we take advantage of those ways.
3 comments:
Well, I'm not so sure. It actually looks to me more like a piggyback attention grabbing twenty-one gun salute. That is, the posters seem to be saying too much of "look at me" and not enough of "look at exactly how stupid your war is." Getting attention is meaningless. It moves nobody but the already moved. To move somebody you have to say something, and the iRaq posters say nothing. If anything, they diminish the impact of the war by using the popular image, severely obscuring the horror of warfare as well as drawing comparisons (be they intentional or not) that simply do not compute. Alas. As I said, clever, but rather meaningless. I'd rather talented people spend more time using their talents to good effect. Effect, yes. Good, no.
You don't understand what they are saying with the poster. It is a commentary on how "to Americans the war is little more than a piece of popular culture", just like those ads are. Also a commentary on how it is marketed to us by the people in power.
Sorry, Joe, but they aren't "saying" anything. Unfortunately the image from this post no longer exists, so the "argument" is rather moot.
Maybe what you say they are trying to say is true... if so, it's entirely lost on anyone it targets. So why bother? Make something that wakes up the human that is guilty of seeing the Iraq war as meaningless television. WAKE THAT HUMAN UP. Then I will say you've accomplished something.
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